PhotoBooth.Me on Marketing, Conversion Rates, & Getting Parties Started

On February 16, 2010, In Advertising, Business, Communication, Detroit, Entrepreneur, Events, Marketing, Social Media, Strategy, Video, Websites, By Shauna Nicholson

PhotoBooth MarketingMeet Brian Josefowicz: A Michigan-based entrepreneur who has turned his photo booths into something that amps up parties, creates unique memories, and puts your customers face in your marketing tools.

In this 9-minute interview Brian and I discuss PhotoBooth.me:

  • Facebook advertising
  • Google Adwords
  • Conversion rates & mechanisms
  • Using video for SEO (search engine optimization)
  • Connecting with non-local markets using social media
  • How he re-defined his product to better benefit his target markets
  • “Bringing the awesome”

PhotoBooth.Me: On Marketing, Conversion Rates, & Getting Parties Started from Shauna Nicholson on Vimeo.

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What to Listen for in Social Media

On January 14, 2010, In Events, Marketing, Social Media, Strategy, Video, By Shauna Nicholson

A rapid-fire beginners look at what to listen for when your business takes a look into social media.

Originally presented at the Birmingham/Bloomfield Chamber Small Business event. I spoke on behalf of (my previous employer) BiznetIS.net.

What to listen for in social media from Shauna Nicholson on Vimeo.

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March Biznet Tweetup Recap

On March 23, 2009, In Nerdy Loves, Social Media, Video, By Shauna Nicholson

Biznet Tweetup #BNTU09 from Shauna Nicholson on Vimeo.

Click “More” for roll call.
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Urbane Apartments Shelves Print Ads for Exclusively Social Media Marketing

On October 22, 2008, In Business, Marketing, Social Media, Video, By Shauna Nicholson

This afternoon I had the opportunity to chat with Eric Brown of Urbane Apartments. Eric is using social media to market his business, the 14 Urbane locations across metro Detroit.

To keep Urbane residents connected to each other and informed, the Urbane team launched a community (Urbane Lobby), blog (Urbane Blog), and micro-blogs (via Twitter).
Interview with Eric Brown of Urbane Apartments from Shauna Nicholson on Vimeo.

Learn more about the Urbane Apartments on their website.


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