View the rest of the answers on LinkedIn here
Transcribed after the jump
Q. “As a recent grad, I have been thinking about what do you feel is the #1 skill to know for Online and Internet Marketers? Thanks in advance.”
A. “Measurement, measurement, measurement.
The reality is the tools will always been changing and adapting. The critical element that will never waver is measurement. Understand performance measurements, which vary by medium (of course), and you will best understand how to make the biggest impact for your clients.”
