Shauna is Director, Global Strategy at Carat.
Scroll down for her unique thoughts & curation of global marketing strategy trends, insights, & innovation.
  • "

    [Dunkin Donuts is] also is rolling out digital menu boards in its global restaurants. Costello pointed out that the digital menu boards serve a range of purposes, including “presenting menu changes in a way that’s easier for our guests to absorb” and also serve as a “powerful in-store marketing tool.”

    ….

    Importantly, said Costello, “the digital menu boards do provide a positive impact on sales, which was an important factor in rolling them out.”

    "
  • September 29
    #media
    #dunkin donuts
    #sales
    #digital
  • iPhone size chart > thumb UX

    (Source: scotthurff.com, via mykol78)

  • MONOLITT Painting the mood of the city using social media as an input.

    September 25
    #oslo
    #paint
    #twitter
    #creativity
    #social media
    #emotions
  • "What I’m getting at here is that for over a decade the marketing industry has been confused. They’ve confused media technology with consumer behavior."
  • September 24 – 3 Notes
    #marketing
    #media
    #consumer
  • Emma Watson’s beautifully articulated UN Speech on feminism and impact on men & women globally. ‪#‎heforshe‬

    (Source: beingblog)